OPPO RENO 13

OPPO RENO 13

OPPO and Lamine Yamal Turn Heads on Panorama El Mehwar with a Show-Stopping Figurine 

Football fans and tech enthusiasts were in for a surprise on Cairo’s Panorama El Mehwar, where OPPO’s latest campaign came to life in spectacular fashion. The spotlight was on football sensation Lamine Yamal, brought closer to fans through a stunning figurine executed by Outsite Billboards.

Standing proudly above the bustling highway, the figurine captured the young athlete’s energy and charisma, perfectly tying in with OPPO’s spirit of innovation and excellence. The creative installation didn’t just advertise — it celebrated OPPO’s collaboration with one of football’s most promising talents, transforming a key Cairo landmark into a moment of connection between sport, technology, and creativity.

OPPO RENO 13

With this execution, Outsite Billboards once again proved its mastery in delivering bold, conversation-worthy outdoor experiences. The campaign reflects how impactful OOH can be when storytelling meets scale. It’s not just about showcasing a product or ambassador; it’s about creating emotion, sparking curiosity, and leaving a mark on the cityscape. 

OPPO RENO 13
OPPO RENO 13
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