The Egyptian Cosmetics & Personal Care brand BOBANA takes over the D/OOH scene with a beauty-focused campaign promoting a special offer that puts healthier and stronger hair within reach.
BOBANA
Nour Ehab x BOBANA: Lustrous Hair- Zero loss
Fronted by brand ambassador Nour Ehab, the visuals spotlight glossy, Lustrous-looking hair to show the effectiveness of BOBANA’s anti-hair loss and hydration products, delivering a clear and aspirational message to consumers.Featuring a haircare lineup that targets hair loss while restoring moisture and shine.
Beyond Billboards BOBANA irradiate on Screen Magic
Pushing creativity beyond conventional billboards,”Outsite” execution adds dimension and movement to static OOH through ZDB’s synchronized DOOH network delivers a witty storytelling showing Nour Ehab’s hair struggles before transitioning to BOBANA’s products as a magical solution
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